At Assurant, I assisted with the ideation and creation of the “by the numbers” advertising campaign by working closely with the creative director and team leads. I decided to leverage engaging typography and bold usage of Assurant's color palette to ensure our campaign stood out on social feeds. Delegating different pieces of the campaign to team members and collaborating with them to execute iterative designs was crucial in bringing the vision to life. The campaign was successfully used across various platforms including print advertisements, paid media, banner ads, and organic social media posts, effectively highlighting data in a visually striking and memorable way.