product launches and
audio-based motion graphics
Comprehensive Art Direction for a Product Launch
Art Direction | Motion Graphics Support
My team was tasked with supporting the eIndustrify product launch from the social side. As the art director on this project, I played a crucial role in sourcing and exporting relevant audio files and providing visual direction to ensure maximum output and brand recognizability. I collaborated closely with the client's marketing team and my graphic designer to achieve the project's goals of launching eIndustrify and attracting customers to the platform. By working together on the media outreach effort, we successfully supported the corresponding release and increased the brand's visibility in the market. My attention to detail and creativity helped to bring the vision of eIndustrify to life.